Gino Chua

Creative direction, art direction,
design, strategy.



Creative direction, art direction, design, strategy.
About   ︎geraldsonchua@gmail.com


Beauty & Fashion



2019

Away.
Go Get It.

Away’s first brand campaign featuring the transformative power of travel.  
  • Art Direction
  • Campaign


2019

Away.
The Road, Traveled.

An evergreen content campaign highlighting the breath and versatility of the Away suite of products with Santa Fe as the backdrop.
  • Art Direction
  • Creative Strategy    


2017

RealSimple Magazine.
Beauty & fashion, refreshed.

Simple solutions to fashion & beauty woe’s. From the editors of RealSimple, the pioneering minimalist magazine.
  • Art Direction
  • Design Direction



2019

Away.
AKA: a personalization campaign.

Self-expression and Away’s Monogram offering come together to celebrate the AKA that speaks to you.
  • Art Direction
  • Creative Strategy